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raison d'être

raison d'être translated into English simply means: reason for being. According to Merriam-Webster it means reason or justification for existence. I wanted to introduce myself a little more in depth and tell you the reason why I have created this blog. If you don’t know by now my name is Emma or actually its Emmanuelle is the name my parents named me. I actually started baking when I was in high school but it was mainly cookies and only around Christmas time. I learned how to make a cake from scratch from my mom but at the time I was more interested in playing outside than I was learning how to do anything in the kitchen. I specifically remember one day I was feeling stressed out with school, work was not going the way I needed to in that moment and so I decided that I was going to make some cupcakes. I searched through Pinterest and I landed on carrot cake cupcakes (shown below) As I was baking, I slowly started to decompress, I didn’t feel like everything was falling apart anymore, I was calmer and I felt great after I was finished. Again a couple months later, I found myself baking banana bread as a way to decompress and it just became my outlet.

Vegan Carrot cupcakes with Orange cream cheese frosting.

Vegan Carrot cupcakes with Orange cream cheese frosting.

The photography followed naturally, as I found myself styling the food and making it look aesthetically pleasing. I would go to different restaurants and before eating I would snap a few pictures of my food and sometimes the table. I was and am still extremely self conscious of my work, mainly because I had told myself that I wasn’t creative for so long that I began to believe it. Though multiple people around me enjoyed my treats and complimented me on my photographs I had a hard time believing it myself. My issue was I struggled with comparing my work with others who were more experienced in photography/baking.

I had been toying with the idea of creating a food blog all of last year. I started and stopped many times because I was scared of putting myself out there and possibly failing. Ultimately I decided to give myself a hard deadline to work diligently and launch the website before 2018 wrapped. The end result of my work is Sweet Emms. This website is me putting myself out there and saying that it is okay if I fail because at the end of the day I tried and put my best foot forward. Sweet Emms is a space for me to share what I create with others. So I hope that you continue to join me as I go on this food journey. Below are a few photos of food that I’ve shot over the last year. Bon appétit mes amis!

Chicken and Waffles @ Bouchon in Las Vegas

Chicken and Waffles @ Bouchon in Las Vegas

French toast @ Milk and Honey Cafe

French toast @ Milk and Honey Cafe

Brunch with friends.

Brunch with friends.